Research-to-Revenue Training Program

Program Overview:

The Research-to-Revenue Training Program is a high-impact, practical training series designed to help small businesses, BD professionals, and consultants build a repeatable, opportunity-driven strategy to win federal work. This isn’t theoretical — it’s built on real-world methods used to secure contracts, shape agency engagement, and build competitive pipelines.

Whether you’re new to federal contracting or refining your existing BD efforts, this program delivers the structure, research skills, and tactical insight necessary to move from chasing RFPs to influencing and capturing work before it’s even forecasted.

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Program Format: 12 Strategic Sessions

The training is delivered over 12 structured calls, designed for both knowledge-building and real-time integration:

    •    6 Core Training Sessions:

These calls teach the foundational frameworks, research tools, and capture methods needed to build and execute a smart business development strategy in the federal space.

    •    6 Integration Sessions:

These follow-up calls are focused on practical application. They support those who missed a session, provide space to troubleshoot challenges, apply training to live opportunities, and adapt lessons to your company’s unique situation.

Each week includes two engagements — one to learn the methodology, and another to refine how it’s applied.

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Key Topics Covered

1. Understanding Federal Funding & Strategic Targeting

    •    How to reverse-engineer the flow of money: from agency appropriations to mission priorities

    •    Analyzing budget documents, strategic plans, and CR impacts

    •    Identifying which departments, offices, and programs are aligned with your offerings

    •    Understanding the why behind contract timing — not just the when

2. Research Tools and Competitive Intel

    •    Hands-on use of FPDS, USAspending, SAM.gov, DSBS, and agency-specific forecasts

    •    How to identify recompetes, incumbents, and funding patterns

    •    Tracking the behavior of specific offices over the past 3–5 years to see what’s likely coming

    •    Building BD target maps based on actual spending and award behavior

3. Opportunity Shaping & Positioning

    •    How to engage before the RFP — when the need is being shaped

    •    Cold outreach strategies that position you as a solution partner, not a vendor

    •    Identifying influence windows using data, not guesswork

    •    Differentiating yourself in a way that fits the mission and the moment

4. Pipeline Building & BD Infrastructure

    •    How to build and manage a live, research-backed pipeline

    •    Aligning BD rhythm with federal procurement behavior

    •    Tools and templates to track opportunities, POCs, teaming data, and outreach

    •    How to integrate research into your weekly workflow — sustainably

5. Opportunity-Specific Application

The training can be tailored to support specific active or forecasted opportunities your team is tracking. If you’re pursuing a contract, recompete, or strategic agency initiative, we can use that pursuit as a case study to walk through:

    •    Targeting and intel gathering

    •    Competitor and incumbent analysis

    •    Outreach planning and shaping strategy

    •    Teaming and positioning angles

This applied learning ensures the training doesn’t stay theoretical — it supports real BD pursuits, step-by-step.

6. Research Mindset & BD Confidence

    •    How to stop chasing RFPs and start shaping real opportunities

    •    Building internal BD confidence through knowledge and process

    •    Understanding what federal buyers care about — and how to speak their language

    •    Developing a proactive mindset backed by strategy, not noise

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This program is designed for:

    •    BD professionals who need a better system for targeting and outreach

    •    Small business owners looking to win more federal work

    •    Technical teams transitioning from SBIR or niche contracts to broader agency work

    •    Teams trying to bring more clarity and purpose to their BD pipeline

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Approach & Values

This program is grounded in:

    •    Fieldwork, not fluff: Everything taught is based on real research, real contracts, and real agency behavior

    •    Hands-on collaboration: The training is built around conversation, examples, and application — not lecture slides

    •    Integrity and transparency: No gimmicks, no recycled templates — just structured strategy and tactical clarity

Total Investment $7,500 (can be paid in 3 installments if needed)
You pay once — and gain skills, insight, and a strategy that can be used on every future federal pursuit.